Networking Services User's Rules
While you are posting photos, videos or comments, please respect others. We do not allow any contents that include nudity, or that are of a sexual or violent nature, or any matter that is or could infringe any intellectual property rights or illegal elements or foul language. We would like to build a friendly community here. You shall also obey any applicable local, provincial, state, national or international laws, rules and regulations, including but not limited to the laws of Hong Kong Special Administrative Region ("HKSAR").

SanrioTown.com is a social networking service ("the Networking Services") that allows a Networking Services User (a member of www.SanrioTown.com ("the Site") who has registered for an account for the email service provided by the site) to communicate with other Networking Services Users. The Service is offered by Sanrio Digital (H.K.) Limited. (The "Company").

By using the Networking Services, you are agreeing to the terms and conditions of using the Networking Services. Please read them carefully.

The Networking Services Users further acknowledge that by using the Networking Service they will be bound by the Terms of Use of Service ("Terms of Use of Service") which were accepted by the Networking Service Users during the completion of the registration process.

For further information concerning the personal information collected and received through the use of the Site and the Networking Services, please refer to our Privacy Policy which is incorporated in these Terms and Conditions

If you do not accept to any of these terms, please do not use the Site or the Networking Services.

  1. Networking Services
    1. The Company agrees to provide the Networking Services to the Networking Services User subject always to the Networking Services User paying the charges (if any) as and when they became due and payable in accordance with the terms set out herein and due performance and observance of other terms stated herein.

  2. Content
    1. As far as permitted by applicable laws, rules and regulations, Networking Services Users are advised to make copies of any data, text, information, photographs, diagram, interactive features, symbol, software, scripts and other material in whatever languages including without limitation to any textual, audio, video, still / moving images, graphical, musical or other content or information or goods or services that can be assessed by or through using the Networking Services (the "Content" or "Contents") posted, submitted, published, created or otherwise provided by them ("Networking Services Users' Content(s)") onto the blog / photo service platform of the Site whether or not such Content is published on their assigned Account on the Site ("Networking Services Users' Account(s)") or other Networking Services Users' Account(s)("Other Networking Services Users' Account(s)"), as the Company has the right to edit, amend, modify, delete or remove any Content or any part of such Content for the reasons below without prior notice to the Networking Services User:

      1. if in the Company's sole opinion, the Content does not comply with any applicable laws, rules or regulations;
      2. if in the Company's sole opinion, the Content breaches any intellectual property rights or copyright of other Networking Services Users or third parties or the Company or its parent companies, partners, or affiliates;
      3. if the Company decides to hold any technical system upgrade or maintenance task that may create content loss;
      4. if there is any break down of the Site or the platform or the Networking Services that result in disastrous data loss;
      5. if in the Company's sole opinion, the Content is considered as inappropriate to be accessed by or through using the Networking Services.
    2. The Networking Services User hereby acknowledges, agrees and authorizes the Company to use, store, screen, edit, access, copy, amend, delete or refuse or remove any or any part of the Networking Services Users' Content(s). Except for Content which is supplied or created by the Company, its parent companies, partners, or its suppliers or its licensor, , the Company is however not obliged to or responsible for exercising any editorial control over or to edit or amend any Content before it is transmitted or made available through the Networking Services.

    3. The Networking Services User hereby acknowledges that the Company:

      1. by amending the Networking Services Users' Content(s) is not in anyway taking over the obligation of the Networking Services User to comply with any applicable laws, rules or regulations for the Content; and/or
      2. by not amending the Networking Services Users' Content(s) is not in any way confirming that such content(s) is in compliance with any applicable laws, rules or regulations and that this will always be the responsibility of the Networking Services User.
  3. Networking Services User's Obligations
    1. The Networking Services User undertakes not to use or allow others to use the Networking Services to publish, distribute, transmit or circulate any unsolicited advertising or promotional information or material any Content of which that is unlawful, libellous, obscene, indecent, seditious, offensive, defamatory, threatening, pornographic, liable to incite hatred, discriminating, menacing or infringes any trade mark, trade secret, copyright or other proprietary right (including but not limited to privacy and publicity rights) of a third party or encourage conduct that would be considered a criminal offence which may give rise to civil liability, violate any law, or is otherwise inappropriate or impersonate any person(s). The Networking Services User must not use the service to send any chain e-mails. The Company does not endorse any Content provided by Networking Services Users or any opinion, recommendation, or advice expressed therein, and the Company expressly disclaims any and all liability in connection with such Content.
  4. Networking Services User's Representations and Warranties
    1. By using the Networking Services, the Networking Services User represents and warrants that:

    1. all registration information submitted to the Company is correct, accurate, current and complete;
    2. the accuracy of such information shall be maintained;
    3. he / she is 13 years of age or above;
    4. the use of the Networking Services does not violate any applicable local, provincial, state, national or international laws, rules and regulations, including but not limited to the laws of HKSAR
    5. each registration is for a single Networking Services User only;
    6. Networking Services Users may not share their name or password with another person or allow multiple Networking Services Users to access the Networking Services using their identification;
    7. he / she shall be responsible for all activities with respect to the use of the Networking Services or anyone who has access to the Networking Services through the Networking Services User and he/she shall be liable for any losses (including his/her losses and those suffered by the Company or others) caused by any unauthorized use of his/her account;
    1. Notifying the company of changes to this personal information is the responsibility of the Networking Services User and can be done by contacting support@hellokitty.com

  5. Intellectual Property Rights
    1. All Contents created by the Company, its partners, or its suppliers or licensor and included on the Service, including but not limited to text, logos, graphics, animation characters, images, javascript code, HTML code, and other software, is owned by or licensed to the Company (or its parent companies or partners or suppliers) and protected by HKSAR, international copyright and other foreign intellectual property laws.

    1. For Networking Services Users' Content(s) whether or not such Content is published on the Networking Services User's Account or on other Networking Services Users' Accounts, he/she grants the Company a temporary licence to publish or republish it. By posting, uploading, publishing, submitting or otherwise providing Contents on the Site, the Networking Services User grants the Company a world-wide, royalty-free, and non-exclusive license to reproduce, modify, distribute, transmit, publicly perform and publicly display the Content (as well as permit others - including without limitation to the Company and its parent corporation, officers, directors, employees and agents and syndication partners to do the same) for the following purposes:

      • Displaying, distributing and promoting a Networking Services User's Account;
      • Promoting and marketing the Company or the Site's products and services and general operation of the Networking Services;
      • Promoting and marketing the products and services of the Company, its parent companies, partners and affiliates;
      • Promoting and marketing products and services related to the Networking Services User's Contents.

    2. Subject to the provisions outlined in content submitted to Site as stated above in Clause 5(ii), the collection of all Contents on this site is a collective work and is the exclusive property of the Company and protected by HKSAR and relevant foreign and international intellectual property rights laws. Any unauthorized use, reproduction, modification, distribution, transmission, republication, display, or performance, of the Content on the Networking Services by Users or others is strictly prohibited.

    3. www.sanriotown.com and other Sanrio animation characters are the registered trademarks of the Company or its parent companies or partners or affiliates or its licensor ("Sanrio marks"). Sanrio marks shall not be used (a) in connection with any product or service that is not provided or permitted by the Company, its parent companies, partners or affiliates or licensor; (b) or in any manner that is likely to cause confusion among customers; (c) or in any manner that disparages or discredits the Company or its parent companies or partners of affiliates or its licensor; or (d) otherwise deemed objectionable or inappropriate in the sole opinion of the Company.

  6. No Resale of the Networking Services
    1. The Networking Services User shall not reproduce, copy, republish, sell, trade or resell or exploit or distribute for any commercial purpose any part of the Content, or any portion or part of the Networking Services, use of the Networking Services or access to the Networking Services.

  7. Networking Services User Disputes
    1. A Networking Services User is solely responsible for his/her interactions with other Networking Services Users. The Company reserves the right, but has no obligation to monitor disputes between the Networking Services Users.

  8. Termination
    1. The Company shall have the right and the sole discretion to immediately terminate or suspend the Networking Services User's access to or use of the Networking Services without notice in any one or more of the following events:

    1. if in the sole opinion of the Company, the Networking Services User commits a breach of any of the terms and conditions contained herein;
    2. if in the sole opinion of the Company, there is a breach of any of the representations and warranties as set out in Clause 4 above; or
    3. non-payment of any fees owed by the Networking Services User in connection with the Networking Services.
  9. Limitation of Liability
    1. The Company shall under no circumstances be liable whether in contract, tort, statute or otherwise (including but without limitation to negligence, breach of contract, defamation, or intellectual property right infringement) for any special, direct, indirect or consequential loss or damage (including but without limitation to, loss of revenue or projects, loss of data or goodwill, or the loss of use of any equipment or software) which is suffered, sustained or incurred by the Networking Services User, or any person arising (directly or indirectly) from or out of or relating to the Networking Services or this Agreement.

    1. The Company disclaims any responsibility to control the Content, whether or not the Content is stored on the Site by the Company. All information provided through the Networking Services (including but without limitation to the Content) is for reference purposes only. The Company makes no warranties of any kind in relation to the information and accepts no responsibilities for the reliability or accuracy or completeness or timeliness of such information provided through the Networking Services (including without limitation to any Content) and does not accept any liability for any cost, expense, loss or damage whatsoever arising and resulting from any inaccuracies or omissions from any matter contained on the Site. Further, the Company disclaims liability for any error, omission or misstatement in or arising from the Content. The Company does not endorse or recommend any person, names, product or service referred to in the Content. The Company accepts no responsibility and makes no representation or warranty that the Content will not be inaccurate, indecent, or objectionable or offensive to the Networking Services User or any other person. If any Networking Services User discovers any Networking Services Users' Content or any part of it is unlawful, libelous, obscene, indecent, seditious, offensive, defamatory, threatening, liable to incite hatred, discriminating or otherwise objectionable or inappropriate, he/she may report to support@hellokitty.com. The Company may look into the matter but the Networking Services User acknowledges and accepts that the Company accepts no liability and is not obliged to take any action such as deleting or refusing or removing any Content or any part of the Content after such report(s).
    2. Networking Services are provided on an as is basis. The Company expressly disclaims warranties and duties of any kind, whether express or implied, including but without limitation to any warranty of fitness for a particular purpose, merchantability and non-infringement. In addition, the Company makes no warranty that the Site is free from any viruses, bugs, or the like which may be transmitted to or through the Site or use of the Services or by any third party or any other computer codes, files or programs designed to interrupt, destroy or limit the functionality of any computer software or hardware or telecommunications equipment.
  10. Indemnity
    1. The Networking Services User shall indemnify and keep the Company its parent corporation, officers, directors, employees and agents fully indemnified from and against any and all action, liability, cost, claim, loss, damage, proceedings, expense (including but not limited to legal costs) suffered or incurred by the Company arising from or which is directly or indirectly relating to the Networking Services User's or any other person's use of or access to the Networking Services, including but without limitation to claims arising from or for any act alleged to be illegal, defamation, intellectual property right infringement, damage to computer database, loss of data, distribution of obscene or offensive material. This indemnity clause will survive these Terms and Conditions and the Terms of Use of Service.